APA Style

David A. Aaker, V. Kumar, George S. Day. (2001). Marketing Research (4). New York: John Wiley & Sons, Inc.

Chicago Style

David A. Aaker, V. Kumar, George S. Day. Marketing Research. 4 New York: John Wiley & Sons, Inc, 2001. Text.

MLA Style

David A. Aaker, V. Kumar, George S. Day. Marketing Research. 4 New York: John Wiley & Sons, Inc, 2001. Text.

Turabian Style

David A. Aaker, V. Kumar, George S. Day. Marketing Research. 4 New York: John Wiley & Sons, Inc, 2001. Print.